Firstly, thank you for the Jaffle love. 🥰 Hit the Jaffle button above to see what he got up to today! Secondly – cake. Specifically, Coffee Cake! A classic crumb cake with a jammy cinnamon ribbon, loaded with lots and lots of nubbly, extra crunchy cinnamon streusel. Outrageously good.

Coffee Cake with Cinnamon Streusel
This is a cake with a confusing name but one thing there is no confusion about is that it is WILDLY delicious! It’s an American dessert called a Coffee Cake, though there is no sign of coffee in it, I presume it was named as such because it’s intended to be enjoyed alongside a cup of coffee. 🙂
Rather, it’s a butter cake with a ribbon of cinnamon in the middle topped with a generous amount of chunky crunchy cinnamon crumbs. That crunchy topping is called a streusel, and it is crazy good, the best part of the cake. Which is why I insist on a good amount of it! It’s buttery and caramel-y and full of cinnamon flavour. And when I say it is crunchy, I mean it!! Look at all that nubbly goodness!

Actually, the first time I tried a Coffee Cake was at a Starbucks in the States. Then back home, I came across this recipe by Stella Parks on Serious Eats. I’m a shameless fan girl of Stella – her book Bravetart is my go-to for classic American desserts. I’ve learned so much from her scientific approach to baking.
Stella’s recipe is only topped with crumb, no layer inside, and baked in a larger pan. I’ve adapted it to a square pan and added a generous cinnamon ribbon in the middle.

Ingredients for Coffee Cake
It tastes beautifully buttery as it should, with butter used in both the cake and the crumb! Here’s what you need to make this.
1. cake batter
The cake part of Coffee Cakes is a soft butter cake. It sort of falls between the velvety-plushness of My Very Best Vanilla Cake and the slightly denser texture of tender yogurt-based cakes, like this Lemon Yogurt Cake. It has a lovely buttery flavour, and the use of sour cream plus the tiniest amount of oil keeps the crumb beautifully soft so it stays fresh for days. Bakers’ secret!

Sour cream – Be sure to use full fat sour cream (it really affects crumb softness), and make sure it is at room temperature. If necessary, give it a quick blitz in the microwave! Fridge-cold sour cream will make your batter seize because the butter will solidify, or it will be so thick it’s impossible to spread over the streusel layer. There will be cursing and bowl throwing!
Unsalted butter – Softened to room temperature so it can be creamed.
Oil – Adding 1 tablespoon of oil into the batter was a late addition, and I found that it noticeably improved the freshness of the crumb. You can use any neutral flavoured oil – canola, vegetable, peanut, even a light olive oil (the quantity is so small, you won’t taste it).
Eggs – Also at room temperature, so they blend in easily. Use large eggs which are ~50-55g/2oz each, sold in cartons labelled as such.
Flour – Use plain flour / all-purpose flour. Not cake flour, and not self-raising flour (the built-in baking powder proportions are inappropriate here).
Baking powder – The leavener, to make the crumb rise. I tried with baking soda (bi-carb), thinking that because it’s stronger it might give the cake weighed down with so much streusel a lift-boost, but found that it makes the middle sinks a bit. So, baking powder it is!
Vanilla – For flavour. Vanilla extract (pure vanilla) has better flavour than vanilla essence which is imitation. Don’t use vanilla seeds here – wasted! 🙂
Salt – Just a pinch, to bring out the flavours in everything else. Standard baking practice these days.
2. the cinnamon streusel
This cake uses the same streusel mixture for the crumb topping and for the ribbon of cinnamon in the middle. I much prefer this to using just cinnamon and sugar in the middle which is the usual method. It goes deliciously jammy and it’s thicker too – thanks for the tip Chef John!

Unsalted butter – Softened to room temperature (rather than fridge cold, see Steps section below for why).
Flour – Just plain flour / all-purpose flour.
Brown sugar – Which gives a lovely caramel flavour to the crunchy crumb.
Cinnamon powder – One whole tablespoon, for a good amount of cinnamon flavour!
Salt – To bring out the other flavours.
3. vanilla glaze (optional)
A drizzle of glaze to finish the cake off is entirely optional, but I do think it makes it look extra inviting, adding a bit of lightness to the very brown surface. 🙂 A dusting of icing sugar would also work here!

Icing sugar (powdered sugar) – If you are in Australia, be sure to use soft icing sugar rather than pure icing sugar (if presented with the option). Pure icing sugar is the type that sets hard, like for royal icing. Here, we want it to crust on the surface but be drippy underneath.
Vanilla – As with the cake, vanilla extract rather than imitation essence is recommended! 🙂
Milk – The liquid for the glaze. You can use any type – dairy or non-dairy.

How to make Coffee Cake with Cinnamon Streusel
1. the cinnamon streusel
This streusel is made using softened rather than fridge cold butter. Whichever you use makes no difference to the end result (I tried!) but it’s faster to rub softer butter into the dry ingredients – especially given the considerable volume we are making. So, softened butter it is!

Beat – Put all the Streusel ingredients in a bowl (butter, flour, sugar, cinnamon, salt), and beat for 30 seconds or so, until the largest pieces you see are about the size of a pea. Start on low so you don’t create a flour blizzard, then gradually increase the speed.
Finish with fingers, if needed – You should be able to do this entire step with the electric beater. But if needed, finish it off with your fingers, rubbing the larger clumps of butter with your fingertips.
Streusel, done! Pop it in the fridge while you make the batter.
2. THE CAKE BATTER
This is quite a thick batter, so it is extra important to ensure your fridge ingredients (sour cream, egg and butter) are at room temperature before you start. If they are cold, your batter will end up thicker than it should, and you will have trouble spreading it over the cinnamon layer in the middle. The cake also won’t be as soft as it should be as you’re starting with a colder batter in the oven which will take longer to start baking and rising.

Combine Dry ingredients – Whisk the flour, baking powder and salt in a medium bowl, then set aside.
Beat – Use an electric beater to beat the butter and sugar until it is soft and creamy. This will take about 1 1/2 minutes on high. At first, it will look crumbly but then it will become soft and creamy. Don’t shortcut this step because creaming the butter is important for a soft butter cake. Then beat in the eggs one at a time, then the vanilla and oil.

Flour and sour cream in 3 batches – Add one third of each the flour mixture and sour cream. Beat on low until the flour is just about mixed in. Then add half the remaining flour and sour cream, beat again on low until you can almost not see any flour, and repeat.
Finish mixing by hand – Use a rubber spatula to finish mixing the batter until you can no longer see any flour at all, scraping down the sides and base to make sure everything is mixed in properly. It’s safer to do this by hand because you’re less likely to over-mix which can result in dense cakes.
3. ASSEMBLING
The single most important step in this part is to scrunch that streusel mixture tightly in your hands so it clumps together and you get big nubbly crispy nuggets all over your cake!

Base – Spread just a bit over half the batter in the base of a 20cm / 8″ square pan. I do this because the bottom cake layer never rises quite as much as the top layer, so it ensures the cinnamon ribbon ends up running through the middle of the cake rather than sitting closer to the base. But it’s not essential!
Cinnamon ribbon – Spread 1 cup of the streusel mixture across the surface. No need to scrunch-and-clump here, just use it as it.

Cover with batter – Dollop the remaining batter across the surface, then spread it over to cover the cinnamon. Work from the edges then work your way into the middle. Once the batter is “glued” to the walls of the pan, covering the rest is a cinch.
Don’t fret if you make a bit of a mess of this step, because don’t forget we are covering everything with a thick layer of crumb!
Streusel CLUMPS! Take a handful of the sandy streusel mixture and scrunch it tightly in your hand so it becomes a clump, then break it gently into chunks and scatter them across the surface. Clumps = crunch! So scrunch hard!

Full coverage – Use up all the streusel. A portion of it will still end up sandy and powdery, but that’s ok, as long as you’ve got a good amount of clumps, you will have crunch!
Bake for 40 to 45 minutes in a 180°C/350°F oven (160°C fan-forced), or until a skewer inserted into the centre comes out clean. Check first at the 40 minute mark. Don’t rely on a prod of the surface to judge doneness – this cake feels soft and jiggly even when fully cooked, so a skewer test is the best way to tell when it’s ready.

Cool for 15 minutes in the pan before using the paper overhang to lift the cake out onto a rack. Let it cool for at least another 30 minutes before drizzling with the glaze, if using!
Drizzling – There are no rules! You can be neat and do lines back and forth, or you can drizzle randomly as I have done. 🙂


Now listen (she says sternly!), when you make this, it will be really, really tempting to pick off all the crunchy topping and leave behind the ragged naked cake for everyone else.
But I need you to resist. I promise that your slice – every slice – has plenty of crunchy topping. You will not feel robbed, even without….err…robbing the crumb off the rest of the cake.
Go forth and enjoy every buttery, crunchy, cinnamony, sweet glazed mouthful of this cake. I have absolutely no self control around this cake, and I suspect you won’t either! – Nagi x
Watch how to make it
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Coffee Cake
Ingredients
- 3/4 cups caster sugar (superfine sugar)
- 120g/ 1/2 cup unsalted butter , softened (1 US stick)
- 2 large eggs , at room temperature (Note 1)
- 2 tsp vanilla
- 1 tbsp oil – canola, vegetable or any other plain flavoured
- 1 1/4 cups plain flour / all-purpose flour
- 2 1/2 tsp baking powder
- 1/2 tsp cooking salt / kosher salt
- 3/4 cup sour cream at room temperature , mixed well before use (Note 2)
Crumb:
- 3/4 cup (tightly packed) brown sugar
- 3/4 cup plain flour / all-purpose flour
- 1 tbsp cinnamon powder
- 1/4 tsp cooking salt / kosher salt
- 90g/ 6 tbsp unsalted butter , softened
Optional glaze:
- 3/4 cup icing sugar / powdered sugar , sifted
- 1/4 tsp vanilla extract
- 4 tsp milk , preferably full fat but low / 0% fat ok
Instructions
- Grease and line a 20cm/8" square pan with baking paper (parchment paper), with overhang so you can lift the cake out once baked.
- Preheat oven to 160° fan-forced (350°F /180°C regular ovens).
- Crumb topping first – Put all the Crumb ingredients into a bowl. Using an handheld electric beater or a stand mixer with the paddle attachment, beat until the butter breaks up into crumbs (about 20 seconds). Then finish the job with your fingertips, rubbing the butter into the flour mixture until there are none larger than the size of small peas. Place in the fridge until required.
Cake batter:
- Dry ingredients – Whisk the flour, baking powder and salt in a medium bowl, then set aside.
- Cream butter – Put the butter and sugar in a separate bowl. Using the same beater (no need to clean), beat for 1 1/2 to 2 minutes until the butter is light and creamy. Beat in the eggs one at a time, then the vanilla and oil. Beat well until thoroughly combined.
- Add flour in batches – Add one third of the flour and sour cream, then beat on the lowest speed until you almost can't see flour. Repeat again twice, then finish mixing with a rubber spatula until you can no longer see flour (safer to finish by hand to avoid over-mixing to ensure the cake stays soft).
Assemble and bake:
- Layer – Spread just over half the batter in the pan. (Note 2) Sprinkle then spread evenly with 1 cup of the crumb topping. Dollop spoonfuls of the remaining batter across the surface and spread. A small offset spatula is useful here. Do the edges first, then the middle. Don't stress if you mess this up a bit, this is a rustic cake afterall!
- Chunky crumb – Grab handfuls of the crumb topping in your fist to clump together then break up into chunks across the surface.
- Bake for 40 to 45 minutes or until a skewer inserted into the centre comes out clean. Check first at 40 minutes.
- Cool for 15 minutes in the pan before using the paper overhang to lift it out onto a rack. Let it cool for another 30 minutes before drizzling with glaze (if using), then slice to enjoy!
Glaze:
- Put ingredients in bowl and whisk to combine. Glazes crust so it’s best to use immediately.
Recipe Notes:
Nutrition Information:
Life of Jaffle
6 moments from Life of Jaffle day 4:
Made my first cake:

Ate my first cake….

Got to wear PJ’s…

Ate my mum’s glasses (she doesn’t need them, she should never be that far away from me)….

Found my favourite place to pee….

Spent a lot of time getting this done to me….

I think I’m gonna love my new home! – Jaffle 🐾
What a gorgeous puppy. You two are adorable together. Thank you for yet another fabulous recipe.
Oh he is just delicious… So beautiful to see you with your heart being filled again x
Couldn’t help myself. Had to check out sweet little Jaffle before the recipe. Nagi, you two belong to each other. I know Dozer watching you with a big smile to see you happy again. I am happy for you and Jaffle as
well.
Oh, by the way, that Cake looks delicious. My family and I love cinnamon.
Hi Nagi and welcome Jaffle!
I love the pics of Jaffle – and yes… I went for the Jaffle button first too!
Can this cake be made gluten free? Either with almond flour or with gluten free flour and extra milk in the batter? What do you think Nagi??
I didnt think i would be so emotionally invested in a dog, but here we are!
Also, This coffee cake reminds me of a Seinfield episode!
Jaffle is so cute. Im so happy for you Nagi
Those puppy PJs ! He is aptly named I could take a bite out of him yea so sweet – apple streusel cake is my all time fave and this besides baked cheesecake would be neck and neck
Love your new addition 😍 ❤️. He has some big paws to fill.
Yum this looks amazing🤤 ..if this was done in muffin size would you just reduce the cooking time?
Oh Nagi, Jaffle is sooooooooooo gorgeous 😍 He’s way too cute and cuddly 😆 If he was mine, I’d get nothing done all day! Enjoy those delectable puppy cuddles. xo
Best medicine, You aren’t replacing. You could never do that. But the love and beautiful life you are now going to give to Jaffle will be amazing. Great therapy for you, and a wonderful life for your new furbaby. Good luck. But it will be worth it.
Sweet dreams beautiful Jaffle. My love Gus gives me special cuddles just like the one you are giving your mum.
Jaffle is just beautiful 🩵
Nagi can you please suggest how to adapt to gluten free. Thank you 😊
To make sure that the baked cake comes out OK, I first put baking paper in the tin , the sides of the paper higher than the tin, followed by cardboard, then more paper for the cake.
what a lovely photo of you and Jaffle i know Dozer will be looking down on you
This coffee cake looks delicious! I’ve seen recipes for coffee cake before, but this one looks by far the nicest. I make morning tea for Mainly Music( a fun playgroup with music), for the Mums to have with a coffee or tea. I’ll make this for them, I reckon it’ll be a hit. As for Jaffle, how adorable is he!! He is one blessed puppy, he’s going to have the BEST life.
Looks very tempting!
But is it ok to use almond flour instead?
Thanks Nagi
At 11 weeks he has alot to learn. In the states, they have something called pee pads to help with his training. And I agree: He is just so adorable.
Jaffle will be loved and loved back. Gorgeous to see Nagi’s face light up!
Nagi, This coffee cake looks so yummy! I will try it this weekend. Cinnamon is the best!
Love the photos of Jaffle, especially in his pjs and getting cuddles from you. A sweet cake for a sweet puppy!